Shelly McCampbell
Shelly McCampbell is a seasoned Learning & Development leader with over 15 years of experience designing innovative, data-driven training solutions that empower employee growth and organizational success. As Content Development Manager at Natural Grocers, she specializes in LMS optimization, e-learning creation, and instructional design grounded in adult learning theory and accessibility. Her strategic leadership has resulted in measurable impact — including a 20% boost in LMS engagement and 90%+ training completion rates across enterprise-level teams.
With a strong foundation in English Literature and a graduate certificate in Human Resources Development from Purdue Global, Shelly blends creativity with analytical rigor. She thrives at the intersection of learning strategy and technology, collaborating with cross-functional teams to craft inclusive, high-impact training programs. Outside of work, she enjoys spending time cooking, gardening, and embracing the joy of "grandma hobbies," which she finds both grounding and inspiring.
• Indiana University Bloomington- B.A.
• Purdue Global
What do you attribute your success to?
I attribute my success to being willing to take risks, speak up, and bring bold ideas to the table—especially working in a male-dominated industry.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is to sleep on disagreements or emotional situations before responding, which helps me approach issues more objectively.